Strategyn Offers ProductCamp DC Participants Discount on Upcoming Class

Strategyn is providing a free white paper entitled "What is Product Driven Innovation" available at https://www.strategyn.com/resources/white-papers/what-outcome-driven-innovation-odi/.

In addition, they are provding a $250 discount to all ProductCamp DC participants for their upcoming class "Using Outcome-driven Innovation to Drive Market Strategy" in DC this September.

Title: "Using Outcome-driven Innovation to Drive Market Strategy" (2-days)
Normal Price: $1950
Product Camp Discount: $250
When: American Management Association, Washington, DC
Where: September 28-29, 2010

Who should go: General managers responsible for setting strategic direction for markets and resources; Product and market managers responsible for market strategy and innovation in a specific product area; Engineers and developers responsible for creating new products and services

Course Description:
This curriculum provides a complete overview of ODI principles and practices for those responsible for implementing a company’s growth and market strategy. Managers will learn how Outcome-Driven Innovation identifies opportunities for both sustaining and disruptive innovation, how it provides direction for innovation initiatives within and across their divisions, and how it provides a common platform upon which their teams can boldly press towards growth and profitability goals. This program equips managers with the base knowledge to provide leadership for innovation initiatives which form a company’s strategy. This curriculum strikes a balance between depth and breadth which can potentially serve a wide range of audiences from executives to product developers.

To get your discount code, register to attend ProductCamp DC. The discount code will be provided in the confirmation email. Then visit https://www.strategyn.com/training/public-classes/using-outcome-driven-innovation-drive-market-strategy/ to register for the course.